Strategy & market entry.
Market studies, partners, distribution and day-to-day operations — for foreign brands coming into Japan, and for Japanese companies taking a product to the world. One team runs the path from the first study to the shelf.
What it covers
- Into Japan
- Study, partners, launch, operations
- From Japan
- Market reads and partners abroad
- Start
- A fixed-fee Entry Plan
- Also
- Grants and subsidies
A plan you can act on, and the team to run it.
Strategy is only useful if someone carries it out. We write the plan and then run the parts you hand over.
- 01
Market & competitor studies
Who sells your category, at what price, through which channel — and where the gap is for your brand.
- 02
Go-to-market plans
A phased, costed roadmap: what happens first, what it costs, and what has to be true before you spend more.
- 03
Partners & distribution
Importers, distributors and retail, sourced and qualified, then introduced through people who already know us.
- 04
Representation
Your local face with partners, buyers, platforms and press — in Japanese, on your side of the table.
- 05
Operations
Storefront, customer service, payments, accounting, tax and logistics, run by one accountable team.
- 06
From Japan to the world
For Japanese companies going abroad: market reads, positioning and partners in Europe and beyond, in five working languages.
Market entry, delivered.
Games publishers, football clubs and film studios have used the same team on the ground in Japan.
The market entry path.
Four stages, each a service on its own. Start at the first, or wherever you are today.
- 01 Japan Entry PlanA fixed-fee market study and costed roadmap in 2–3 weeks.
- 02 Representation & DistributionPartners found, introduced and managed.
- 03 Brand & LocalizationYour brand, written natively in Japanese.
- 04 Japan OperationsStorefront to back office, run for you.
- Grants & subsidiesJapanese public funding most foreign companies never claim.
- Readiness scorecardFree, 15 questions, an honest first read.
If Japan is wrong for your product right now, we will say so before you spend — not after.
An honest read is part of the job.
The other capabilities
- 02Brand & designIdentity, packaging, web and product UX, motion — Japanese minimalism, international standards.
- 03Product developmentFrom product strategy to manufactured hardware and shipped software — we built akioto end to end.
- 04Marketing & launchCampaigns, creators, press and giveaways that move the numbers.
Tell us the product and the market, and we will tell you where we would start.