Consumer brands in Japan.
Entry plans, partners and launches for consumer and luxury brands coming to Japan — from the first market study to the shelf, with the team behind our games and music launches.
Where it starts
2–3 weeks
for a fixed-fee Japan Entry Plan: market, partners, pricing and a costed roadmap
- Pricing
- Fixed scope, fixed fee
- You keep
- The deck and the roadmap
- Next step
- Optional — no lock-in
AWhat we do for brands
From the market study to the shelf.
The same path every consumer brand needs in Japan, run by one team instead of five suppliers.
- 01
Market & competitor read
Who already sells your category in Japan, at what price and through which channel — and where your brand fits.
- 02
Partner shortlist
Named importers, distributors and retail candidates, qualified on fit, reach and margin expectations.
- 03
Positioning & pricing
How your story reads in Japanese, and how landed cost, duty and channel margin shape your shelf price.
- 04
Department stores & select shops
Introductions to the buyers who carry your category, with a proposition shaped for how Japanese retail buys.
- 05
Brand & packaging for Japan
Identity, packaging and site adapted to Japanese buyers, written natively rather than translated.
- 06
Storefront, payments & service
A Japanese store, the payment methods customers use and service in Japanese, when you want the market run for you.
BWork
Plans on the table.
Scoped and proposed, not yet delivered — labelled so you never confuse a plan with a result.
- Italian fine-jewellery houseLuxury · Fine jewelleryA fixed-fee study built on the house's own regional sales data, staged so they can stop if the numbers don't support Japan.2026 · Entry plan proposed
- Korean dessert-café groupF&B · Café & dessert retailThree entry paths modelled side by side — master franchise, joint venture, direct entry — before capital is committed.2026 · Entry plan proposed
- Luxury watch maisonHorologyA dedicated AI-driven media property for the maison: a living system rather than a campaign.2026 · 24-month projection
Brands we're launching in Japan.
FALK, the Belgian maker of copper cookware, has its own site for Japanese chefs and trade buyers.
Visit FALK in JapanCMore than marketing
Need the whole market? It’s the same team.
- 01Japan Entry PlanIs Japan worth it for your brand, and at what shelf price?
- 02Representation & DistributionImporters, distributors, department stores and select shops.
- 03Brand & LocalizationYour brand's story, written natively in Japanese.
- 04Japan OperationsStore, payments, service and logistics in Japan.
Bringing a brand to Japan? Tell us the product and the price, and we will tell you where it could sell.